Thursday, February 3, 2011

Attitude is nine-tenths of what it takes

There are millions of great business ideas out there. So why do so many of them end up splattered in failure like bugs on a windscreen?

The problem isn't the ideas - the problem is the attitudes of the people.

Number one stupid excuse- "I don't have time" - bollocks - if you want to make it happen you'll find a way to make time. Just stop doing some other things. Break your habits and stop making excuses.

Number two stupid excuse - "Nobody will fund me." - Yep, that's for sure. Investors (including family and friends) have saved their money the hard way, so they are going to put you through the ringer before they hand over their money. The hard cold fact is that you are going to have to spend a lot of your money to get something up before people will invest. If you can shortcut this, then great. Otherwise you have to understand just how badly you will be viewed if you put up your good idea to someone and clearly haven't put any of your own money at risk, haven't done any research on the industry, and especially if you are an MBA graduate with only theoretical business experience.

Number three excuse - "Nobody supports me" - Sadly you are now on your own. Your friends don't understand the issues you are facing. Your family probably think you are nuts. Most people politely avoid talking about your issues and focus on weighty topics such as the weather or real estate prices. Get used to this and keep going. It would be great for our confidence if our family and friends did support us, but get used to silence and indifference at best- with the occasional "so when are you going to get a job" thrown in for good measure.

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