Monday, March 28, 2011

Employees don’t think like you

As a business owner you are trying to do a number of things. You want to build a successful brand, however, you need to make enough sales to get the cashflow to fund it. You are looking at how to make things easier for your employees, how to make things easier for your customers, how to grow, how to minimise costs, and so on.

Your average employee just wants to be paid. They want to do the best that they can given the circumstances. 

Your best employees will try to help you with the big picture. Your worst employees will avoid doing as much work as possible. You need to plan for the average employee, get rid of the worst employees and hope for the best.

Make your business easy to understand. Give appropriate delegations and discretion. Most people like to help others – this energizes them and motivates them to try harder and also means that they are likely to stay with you for longer.

Understand your employees motivations and get the best out of them instead of being permanently disappointed.  

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